Efforts on 100s kinetic sports pictograms of Hangzhou Asian Games
2022/08/11 12:57

Each kinetic sports pictogram of Hangzhou Asian Games goes through three stages when being displayed: motion development, inserting thebackground and fixing the pose, with each composition clearly, accurately and fluidly presented. These pictograms cover 61 disciplines of 40 sports, lasting 100s.


According to the experts, in order to make the static pictograms move, the team adopts the motion development and game engines to produce fluid animations of the pictograms in rainbow purple by introducing dozens of pictures. Each kinetic sports pictogram lasting about 2s usually needs 60-70 frames, which shows that the workload is huge.

In addition, some special processing programs are used for individual sports so that more people can understand the movement, cadence and rhythm of the human body through sports pictograms. For example, fencing is handed in slow motion, and shooting integrates the feeling of shaking generated when the trigger is pulled.



Furthermore, The soundtrack combines the essence of the river towns of the southern Yangtze River region and the power of competitive sports, evoking the rhythmic beauty of sport and celebrating its fusion with the unique Chinese culture.
The vivid and kinetic sports pictograms can not only perfectly interpret the sportsmanship, but also highlight the aesthetic charm of the Asian Games.